OUR WHY

SLOGAN

INKAWAII: THE MYSTIC TRIP

MANIFESTO

When did we stop falling in love with Peru?
Of our cultural richness
Of our flora and fauna
Of our myths and legends
Of our history
Could it be when we were kids?
When we were taught history on a piece of paper
Our culture was an exam that we forgot the very next day
But how easy it was to love that yellow rodent named Pikachu
How nice it was to have a Hello Kitty lunch box
How cool it was to have a Mickey Mouse T-Shirt 
We stopped falling in love with Peru because of how they showed it to us
We want the children of the future to know a different Peru
To discover our magical beings
To join us on a mystic trip
And together, fall in love again with Peru

WITHIN THE WORLD OF ENTERTAINMENT AND CONTENT, THERE IS NOTHING RELEVANT FROM PERU

 

 

THE CHILDREN ARE TOTALLY DISCONNECTED FROM THE PERUVIAN CULTURE, WE WANT TO CHANGE THAT